843.695.8404 EST
ToPerryRose@Gmail.com

When your audience reads what you have to offer, they are--basically--listening to you. If they like what they hear, they will basically like you. 
If they like you, they tend to trust you more. Only then will they go in your direction. 

~ Perry Rose

 

                                        A "Think Different" FDA-Compliance A-List Sales Writer


 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

You came over.

Oh you.

If you hold your arms open wide, just know I appreciate you all the more.

While you are here on this simple, no bells and whistles profile page for the next 7 short minutes, I'm not going to throw a dog and pony show at you.

I'm not even going to hit you over the head with a bunch of cheap clichés and annoying adjectives.

You're welcome.

I'm going to simply give you 5 short reasons why you need to have me working hard for you on your next project so you can sell more....

For your approval, a few smiles, and maybe a chuckle now and then, I present to you ample examples and samples on how I have been able to write--current--FDA & FTC compliance copy, while making more money for...

GNC
SlimFast
Walgreens
Whole Foods
Nature Made
Nivea skin care
Dr. Andrew Weil
Dr. Gary Kaplan
Arthritis Foundation
Estée Lauder skin care
Nature's Bounty Health
Natural Products Expo
Healthy Aging Magazine

sample

 

      sample

Just like I have done for Earth Fare foods, GNC, Prevention magazine, Nivea skin care, the Arthritis Foundation, members of the American Association of Naturopathic Physicians (AANP)...

the odds are pretty darn good that I am able to make more money for you also because...

through creative ideas + personable converting copy, I make you even more interesting, I make you even more likable, I make you personable, I make you charismatic...

which tends to make people want to know more about you.

Obviously there is more to it than that, but that's the brunt of it. 

And when you get down to the nitty gritty, the bottom line, people are more inclined to go over to those they like.

__________________________________________________________

Here are 5 short reasons why you
need to have me working hard for
you so you can make more money

first reason:
"$10,000 to write JUST that?!"

Déjà vu???

The first reason why you need to have me working (selling more) for you on your next project or two is because I don't charge an arm and a leg.

Although I have sold more for both small and large food & drink and supplement companies, I still keep my rates "very reasonable."

But, please, don't mistake that with "cheap." With my credentials and caliber, I'm the most affordable sales writer available. 

I'm, not saying I am cheap and you can't find others cheaper than me. I'm saying that the quality I deliver with my caliber and credentials I'm the most affordable.

In other words: I sell more for you at an affordable rate, which means you save more money on writing costs, while you make more money to pay the overhead.    

How affordable? Ask me.

ToPerryRose@Gmail.com

Or copy and paste in your e-mail form.

843.695.8404

Don't sell, like a salesperson
would--show, like a friend would. 


second reason:
I'll let you look over
my shoulder while I work.

Having an in-house writer can be nice because he or she is right there. You can look over his or her shoulder with that cup of coffee in your hand.

But if that writer is not good at selling and you have bills--and the Tax Man to pay--I'll give you the next best thing: I'll let you look over my shoulder.

Well, so to speak. I'll send you what I have completed that day, and you can look at it when you come in the next morning.

s
a
m
p
l
e

 

 

Replace "buy" with "try"
in your sales pitch.


third reason:
I'll also be your "Idea Man"
for better ideas that sell more.

As a creative "Idea Man" for companies both tiny and large, part of my job is to also think of better ideas to bring in even more money. 

Here are a few ideas of many that--when combined with doing other little things--brought in more money:

1) Replace "buy" with "try" in all your sales copy, including your ordering buttons.   

2) Replace the typical, "call us at 1.800.123.4567" with, "call our health team at 1.800.123.4567."

If you have an outside call center, I wouldn't  recommend using those words. Obviously.

3) Starting today, e-mail your customers right after they bought so you can ask them why they bought. Ask them what are the specific benefits they are looking for.

Then use their answers for future sales material to persuade others to also buy.

4) Put in free health tips, or even recipes. Sprinkle them here and there going down the page.

I have actually doubled sales by using free tips alone.

And you can too.

Then put in a "send to a friend" link or form to get word of mouth going.

5) Do not rely on your visitors (potential customers) to click on your links on your homepage to see more.  

Because most won't. So put as many of the most important points on the homepage--right in front of their faces.

This keeps more people reading.

 

fourth reason:
I think outside the box
to make you look different.

Below is an ad that tripled sales from December to March:
                        
It's simple and direct--and boy can people relate!

I do not have the original sales piece, but below is an "eye-chart" heading I drew up for a Bausch & Lomb 16-page direct-mail piece on healthy vision to catch more readers' eyes. Excuse the lame pun.

______________________
Can you read this line?

Can you read this line?

Can you read this line?

Here is how to have healthy Owl Eyes

Here is how to have healthy Owl Eyes

Here is how to have healthy Owl Eyes
__________________________

If you want more money coming through the door, you must "Think Different." 

You must think outside the box.

Can't???

ToPerryRose@Gmail.com

Or copy and paste in your e-mail.

843.695.8404


fifth reason:
I KEEP your buying
audience interested.

Look at your clock.

Between reading my e-mail and getting this far down my profile page, how many minutes has it been?

How many copywriters in the past have you given this much attention to?

I keep people--your potential customers--interested longer, which means more money coming through your door.

 

          -The Domino Effect-
The more you can get your audience to smile, to lean forward, to go "hmmm," the more they will like you.
The more they like you, the more they tend to trust you.
The more they trust you, the more they tend to go over to your side.
      


If
you just want to chat for now:

ToPerryRose@Gmail.com

843.695.8404

I will never, never...

never sell your product in the traditional sense that makes so many sales people and the average in-house copywriters so frustrated from the never ending, "I'm not interested."

I persuade, like one friend to another. 

Selling is not just about what you say but how you say it.

For the month of...

I wrapped up packages for Nivea skin care, Whole Foods, and Weight Watchers.

May I give you a few creative ideas and more personable and convincing copy also...

without the "that's ridiculous!" rates?

 

Again, my name is Perry Rose, and I thank you for staying as long as you have.

I'll talk to you soon.


ToPerryRose@Gmail.com

Or copy and paste in your e-mail.

Charleston, South Carolina

843.695.8404